A funny take on two students discussing Social Media ROI – click on the video below.
Recommended book: Likeable by Dave Kerpen

A funny take on two students discussing Social Media ROI – click on the video below.
Recommended book: Likeable by Dave Kerpen
Great movie thanks alot
Your welcome! Happy Friday to you.
Great video, specially like the part of have 2 ipads….
Glad you enjoyed! Have a great weekend!
Thank you! I needed that. Course my colleagues are probably wondering why I am Laughing out Loud.
Laugh out loud Gloria!
Totally agree with the core message, but a little long-winded for me (sorry!).
I guess Social Media is scrutinized to much for ROI because it is new, people don’t trust it and maybe…look for excuses not to use it because it is out of their comfort zone!
Stephanie: Agreed; I need to keep these to 60 seconds.
Cheers! @equalman
What is print? I love it, very funny.
It’s funny ’cause it’s true!
What other business puts “business critical” work in the hands of interns?
This is great! You mean radio, tv, sports etc… don’t measure every single ROI!!! Good stuff!
Great video Erik, as always
I would really like it more if it were tailored to over here in the UK. The words ‘Intern’ and ‘schmoo’ (is that how its spelt?) don’t mean much to your average business person in the UK. If you could swap these words for something english English that would be great and it would prove a valuable, entertaining tool for we ‘Purists’ over here
Lesley
I love it. thanks for sharing this video Eric. Favorite part: what is print?
Thanks for the sense of humor Loic!
Thanks for the kind words Barry. Maybe you can get 2 iPads!
To all the Schmoos in the world who still have doubts!
Joe: Impressed that you spelled schmoo correctly
Great video! Here in México, or specially all Latin America it is been very difficult for the professionals like me who are dedicated to design social media strategist for companies and Goberment to get them to understand what is the real value of a strategy like this. Yesterday one of my clients asked me to implement a social media strategy to double to 10,000 assistants to his next expo this coming october (???) Go figure!
I was wondering if I can subtitle the video in spanish to share it on my blog with other social media strategist professionals. BTW read yout book and loved it.
Nice video that looks at ROI on levels of media..I love how you are using video to tell the story, customer engagement and being sociable. Well Done.
Great video! It almost makes you want to be a CMO.