September 2011

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Social Media Sharing Now More “Pin”teresting

Just when social media sharing has reached a fever pitch, out comes yet another outlet to dish ou…

Commander’s Intent: “Starting With the End in Mind”

The world is changing. Chris Anderson, author of “The Long Tail” said it bestR…

Social Media Case Study: Arizona Office of Tourism

Situation:
The Arizona Office of Tourism (AOT) wanted to grow and expand their social media pre…

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Social Media Case Study: Grand Rapids Lip Dub

Situation:

After Newsweek wrote an article calling it a “dying city”, the people and businesse…

Social Media Case Study: EMD Serono MS

Situation:
EMD Serono, a division of Merck and a leading manufacturer in the bio-pharmaceutic…