

TEDx Nashville took place on May 6, 2013. Erik Qualman got the opportunity to speak at this event, and spoke about leaving a digital stamp. He started by reflecting on a quote he had just heard by Maya Angelou, “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel”. He arg… Read the rest
How smartly to recover social media typo
Researchers warn that social media networking sites may affect your life by causing psychotic episodes, as a result of a tiny typo. Internet access becomes increasingly widespread, so has typos for which one can face a harsh public scrutiny. An erratum is possible in any case; one has to learn from it. However, a good professional is one who responds to a give… Read the rest
Social Media and Nonprofits
Is your business a non-profit and you’re wondering how social media could benefit your cause?
Having an online presence can definitely help nonprofits spread their message and their demographic range. While more and more people spend their time accessing Twitter, Facebook, LinkedIn and other social media sites, you can get your name out there whe… Read the rest
Social Relationship Platforms, Forrester Wave Review
As part of Stand Out Social Marketing, I offer marketers a window into the crowded landscape of social marketing management software. One the points I raise in the book is that the landscape is crowded, congested and confusing to buyers. Last month, Nate Elliott of Forrester Research released a comprehensive Forrester Wave report covering the Social Rela… Read the rest
Wearable Technology – Not Just Another Fad
Wearable technology is all the rage, ranging from fitness measuring devices like the fitbit to smart watches that will connect to your smart phone to Google Glass which will let you control even more “without your fingertips” to clothing that detects temperatures, heart rates and even environmental changes. What’s the hot new toy n… Read the rest
When did Social Media Lose Its Way? [Infographic]
Earlier this week, HubSpot introduced a new product called ‘Social Inbox‘, which integrates social monitoring & content publishing with a marketer’s Hubspot contact database. The concept is something that has been long desired by marketers, enabling them to replace the broader interruptive social marketing activities with… Read the rest
Twitter hacks: How smartly to avoid them
You might be surprised to know that Twitter currently has fifty million users active every day. But these days, people’s Twitter account has been getting hacked regularly. And, not once, but also twice every month! But, don’t worry. Don’t be that vulnerable to let others attack you. So, here are some tips to avoid your Twitter account from getting hacked.
Pi… Read the rest
Social Media and My Electric Company
Have you noticed anything new on your electric company’s website lately?
Perhaps a link to their Twitter or Facebook account? Utility companies have begun to use social media in an effort to connect with their customers. Has your electricity supplier joined into the social networking phenomenon?
Why They Join In
Electric companies use social medi… Read the rest
Are Casinos Getting More Social?
Social media is a part of our life and nothing shows this more than the current trend of advertising.
No longer do casinos need to rely on television commercials or static ads in print magazines. While people still see these ads, nothing is quite like social media for supplying instant marketing to a huge amount of potential customers. Casinos around the worl… Read the rest
Which Social Media Tool is Best for My Small Business?
Social media marketing is a vast landscape.
When you decide it’s time you started making better use of social media to promote your small business, it’s easy to get distracted for hours looking at all the different social networks and wondering:
‘Which of these should I be using?’
Let’s break this down and look at the big networks one at a time.
Do I Need to Be on T… Read the rest





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