Apple

The Box is Dead. (Long Live the Box.)

Of the $4.3 Billion in quarterly profit that Apple reported for 2010′s Q4, over $1 Billion came from iTunes sales.* Seth Godin’s latest book Poke the Box (Read a Summary) encourages provocation – challenging long held beliefs or accepted practices.  Seth (and others) suggest we need to re-examine our “boxes” and relish… Read the rest