B2B

When did Social Media Lose Its Way? [Infographic]

By Mike Lewis | May 9, 2013

Earlier this week, HubSpot introduced a new product called ‘Social Inbox‘, which integrates social monitoring & content publishing with a marketer’s Hubspot contact database. The concept is something that has been long desired by marketers, enabling them to replace the broader interruptive social marketing activities with… Read the rest

Posted in B2B, Facebook, Infographic, LinkedIn, Social CRM, Social Media, Social Media, Statistics, Twitter | Tagged HubSpot, infographic, social marketing, Social Media

New technologies, New challenges, New opportunities, new media, change, changing world

New technologies – New challenges – New Opportunities

By Patrick Saslona | 133 days ago

Within modern enterprises, these times are very interesting. New technologies are approaching the business landscape day by day. Our daily business is mainly support by IT tools. Information and communication technologies support communication, cooperation and workflows within different departments, which do not necessarily have to be in the same… Read the rest

Posted in B2B, Education, Featured, General Web, Social Media, Social Networks | Tagged Best Practices, lead generation, small business

Interview with Michael Skok, Founder of Startup Secrets

By Mike Lewis | 140 days ago

Any entrepreneur will attest that starting a company is anything but easy. As business gets off the ground, entrepreneurs wrestle balancing long hours, wearing multiple hats, and figuring out problems and issues that distract from the ultimate goal of building a successful company. Just ask Michael Skok. Michael spent the first twenty one years of his c… Read the rest

Posted in B2B, Case Studies, How To, Social Media, Startups | Tagged Entrepreneur, go to market strategies, marketing strategies, michael skok, startup secrets

Facebook, Social Media, Twitter, Pinterest, marketing, brand management

55 Brands Rocking Social Media with Visual Content

By Ari Sumon | 181 days ago

The times they are a-changin’. These famous words of Bob Dylan can easily be applied to the rapidly evolving character of social media. No doubt, social media is changing–it’s rushing into its most visual stage. If you aren’t prepared for the visual content revolution, you may be left in the dust. That’s why the HubSpot mar… Read the rest

Posted in B2B, Facebook, LinkedIn, Pinterest, Social Media, Social Media, Twitter | Tagged Facebook, LinkedIn, marketing, pinterest, Social Media, Twitter

Facebook, social media, marketing, statistics

47 Handy Facebook Stats and Charts

By Ari Sumon | 183 days ago

Facebook is a social media giant used for B2B and B2C companies, and data helps marketers determine the next steps in a campaign. Do you know the best time to engage with your customers on Facebook? Learn this and more in this free eBook. They have compiled 47 stats, charts and graphs on Facebook that are easy to share and put into presentations. Use these stats t… Read the rest

Posted in B2B, Facebook, Social Media, Social Media, Socialnomics, Tips | Tagged Facebook, marketing, social marketing, Social Media, social media analytics, social media statistics

Social Mobile and Desktop Applications for the Digital Marketer

By Tammy Luksich | May 14, 2012

As social media sites continue to emerge as the basis of connectivity among marketers, so does the demand for fresh content. However, do you ever feel like it takes too much time to jump from site-to-site in order to update? Luckily, software developers are already one step ahead with their brilliant mobile and desktop applications. Until recently,… Read the rest

Posted in Android, Apple, Apps, B2B, Digital Footprint, Digital Leadership, Facebook, LinkedIn, Mobile, Pinterest, Social Media, Social Networks, Tips, Twitter, YouTube | Tagged Applications, Digital, marketing, mobile

Hashtags for Heroes, #Hashtag4heroes, #HT4H, Raytheon Social Media

A new trend in social advocacy: donating Twitter characters

By Corinne Kovalsky | May 10, 2012

You can donate clothes, canned goods, old eyeglasses and even your rusty ’87 Yugo to charity. Now a growing number of causes are urging donors to chip in their unused Twitter characters, too. It works like this: send a tweet through special app, and any unused space is filled up with a public-service announcement like “Support injured servicemen and women” a… Read the rest

Posted in Apps, B2B, Case Studies, Featured, Social Good, Social Media, Twitter | Tagged Charity, Hashtags for Heroes, Raytheon, Social Media, Twitter, Veterans