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When did Social Media Lose Its Way? [Infographic]

By Mike Lewis | 14 days ago

Earlier this week, HubSpot introduced a new product called ‘Social Inbox‘, which integrates social monitoring & content publishing with a marketer’s Hubspot contact database. The concept is something that has been long desired by marketers, enabling them to replace the broader interruptive social marketing activities with… Read the rest

Posted in B2B, Facebook, Infographic, LinkedIn, Social CRM, Social Media, Social Media, Statistics, Twitter | Tagged HubSpot, infographic, social marketing, Social Media

Facebook, Active Facebook Users Worldwide, Facebook Users, Privacy

Facebook and Germany: To Like or not to Like?

By Stephanie Kopf | 29 days ago

By Stephanie Kopf August 2008, around 3,5 years ago, there were 100 million active Facebook users worldwide. As of September 2011 that number is eight times bigger. Germany had 18 million Facebook users in 2010, being behind other European countries such as France and the UK. In 2011 the average German stayed on Facebook for 135 minutes – a little over two hou… Read the rest

Posted in Facebook | Tagged Data Protection, Europe, Facebook, Facebook Privacy, Facebook Users, Germany, Privacy, Social Media, Social Media Privacy

social media, marketing, HubSpot, Twitter, business, Pinterest, Facebook, LinkedIn

21 Social Media Updates & Advancements to Inspire Your 2013 Strategy

By Ari Sumon | 111 days ago

2012 was a year of change in social media. Although Twitter and LinkedIn ended their relationship, they both worked to make segmentation easier. Meanwhile, Facebook bought Instagram and took strides towards making global marketing easier.Now it’s time to integrate these updates swiftly into your marketing strategy.We’re already int… Read the rest

Posted in Facebook, LinkedIn, Social Media, Social Media, Social Networks, Twitter | Tagged Facebook, LinkedIn, social marketing, Social Media, social media marketing, Social Media ROI, social media statistics, Twitter

Facebook, Social Media, Twitter, Pinterest, marketing, brand management

55 Brands Rocking Social Media with Visual Content

By Ari Sumon | 153 days ago

The times they are a-changin’. These famous words of Bob Dylan can easily be applied to the rapidly evolving character of social media. No doubt, social media is changing–it’s rushing into its most visual stage. If you aren’t prepared for the visual content revolution, you may be left in the dust. That’s why the HubSpot mar… Read the rest

Posted in B2B, Facebook, LinkedIn, Pinterest, Social Media, Social Media, Twitter | Tagged Facebook, LinkedIn, marketing, pinterest, Social Media, Twitter

Facebook, social media, marketing, statistics

47 Handy Facebook Stats and Charts

By Ari Sumon | 155 days ago

Facebook is a social media giant used for B2B and B2C companies, and data helps marketers determine the next steps in a campaign. Do you know the best time to engage with your customers on Facebook? Learn this and more in this free eBook. They have compiled 47 stats, charts and graphs on Facebook that are easy to share and put into presentations. Use these stats t… Read the rest

Posted in B2B, Facebook, Social Media, Social Media, Socialnomics, Tips | Tagged Facebook, marketing, social marketing, Social Media, social media analytics, social media statistics

marketing, social media, social networking, facebook, twitter, content, branding

Tweet This! Top Tips Behind Successful Social Media Campaigns

By Heather Ferris | 184 days ago

Have you ever wondered what it takes to run a successful social media campaign? You know, the ones that grab a reader’s attention from the start, with videos going viral while spawning memorable Internet memes? The ones where everyone is re-tweeting a creative image or story, tagged with the brand’s logo or other identifying characteristics… Read the rest

Posted in Facebook, Social Media, Social Media, Tips | Tagged branding, content, Facebook, marketing, Social Media, social networking, Twitter

Mike Lewis, Awareness Inc., Election, Barack Obama, Mitt Romney, Social Media

Predicting the Presidential Election with Social Reach and Sentiment

By Mike Lewis | 189 days ago

Conflicting data First things first: Romney was far more engaging on social media than Obama. Our analysis found that Romney had 4.5x the engagement rate on Facebook and 18.5x the engagement rate on Twitter. Yet, social media data confidently predicted an Obama win. Read on to learn how Obama won the election on both social media and at the polls. Our socia… Read the rest

Posted in Facebook, Featured, Politics, Social Media, Twitter | Tagged Awareness Inc., Barack Obama, Election, Mike Lewis, Mitt Romney, Social Media

Facebook Branding, Online Branding, Facebook Business, Social Media Tips

Maximize Facebook: Building Your Brand Online

By Ed Michelson | 189 days ago

Building your brand online is hard. Everyone it seems like the newest, greatest social media site has launched, and yesterday’s hot thing goes the way of Friendster or MySpace. But even with whatever Tumblr or Pinterest site comes next, there are a few big boys that are probably here to say. The biggest, of course, are Twitter and Facebook. Both offer incred… Read the rest

Posted in Facebook, Small Business, Social Media, Social Media, Socialnomics, Startups, Tips | Tagged Facebook Branding, Facebook Business Plan, Online Branding, social media tips