Social Search
When you go looking for a job you think you do everything right.
You dress nice, you have a great CV, and your experience is stellar…however, are you checking your social media accounts to see if they are a bit questionable?
There are many things we do we don’t even think about, pass on that funny sexual meme or that hilarious religious pic. Employe… Read the rest
As Search Engines Become More Social, Everybody Wins
In the last decade, companies like Google, Bing, and Yahoo have revolutionized the way we discover things online. Well, to be honest, revolutionize might not be the right word. Rather than revolutionize the way we search, they’ve defined the way we search.
Search is changing, now, however. And if we are to use the world “revolutionize” when it comes to searc… Read the rest
Using Your Twitter Profile for Link Building
Twitter is one of the most widely used social media platforms on the web today and a great portal for catching up on the latest in any industry news, for sharing information and promoting your personal or business profile. It’s also a great avenue for link building – if you know where to go.
Setting up the Framework
To start with, you need to follow a couple of real… Read the rest
The Future of Marketing Automation: Steven Woods, Eloqua CTO and Co-Founder, Weighs In
Marketers are growing ever more sophisticated, thanks in part to the explosion of publicly available customer and prospect data. The days of sending blanket marketing messages are numbered, as companies will hyper-target and segment to bring each consumer content that is relevant and exciting to them. Few people in the world are better equipped to provi… Read the rest
Is Your Online Reputation Costing You Customers?
For the small business owner who knows there is a problem but cannot quite put their finger on it, perhaps it is time to go online.
Your business can be producing the best products and services, treating customers with the utmost care, and advertising that what you have to offer consumers is far and above the competition.
Still, it can be one or two negative tidb… Read the rest
Bing & Facebook Declare War on Google with Social Search
Bing announced today it is changing the search game. As discussed in my best selling book Socialnomics (2009) the ultimate winner between Google, Facebook, Microsoft, Amazon and Apple may hing on which company figures out social search.
Social Search: The New Frontier
Microsoft and Bing are going all in on social search and why not? Google has already defe… Read the rest





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