17 LinkedIn Profile Must-Haves

Is your LinkedIn profile slacking a few necessities? LinkedIn is an online network that allows you to manage your professional identity by networking with potential employers online. Building your professional identity on LinkedIn can be a little tricky, but you never want your profile to be sloppy. Here are a 17 LinkedIn Profile Must-Haves. Jasmin from… Read the rest

Yelp Help for Small Business Owners

Online reviews are first & foremost with consumers. The problem is, anyone can trash your online reputation with hateful, negative comments. Bad reviews are certainly hurtful to you, worse though, is the damage to your income. That’s because each potential customer you lose to a bad review, will end up at one of your direct competitors. Your immediate… Read the rest

The Rise of the Patriotic Hacker

If I were to ask you what you thought a hacker is, your response would most likely revolve around negative terms such as identity theft, data fraud, and maybe even cyber terrorism. However, it is important to know that not all hacking is necessarily the criminal, illegal act that we see so often reported in our media. For example, the U.S. government hires R… Read the rest

How To Develop Brand Loyalty Through Social Media

One of the predominant ways companies benefit from strong social media management is that it develops brand loyalty. This is a process that takes time and requires a successful, long-term strategy, but the reward is worth the effort: loyal customers are repeat customers. Loyal customers also serve as brand advocates, engaging with your brand online and s… Read the rest

How the Internet Makes the World Richer

Did you know that the world has over 2.9 billion internet users? The average growth rate of internet users is 10.8% annually in the last five years. Thanks to the development of electronic commerce, it is possible for people to shop online from their comforts of their home. An estimated 74.4% of American web users will make online purchases in 2014. In 2012, th… Read the rest