Social Media

Social media, visuals, imagery, photos, facebook, tumblr

Want Something to Go Viral on Social Media? Turn on the Visuals

Every fulltime social media manager for a brand experiments with the content he or she produces, and then looks at weekly, monthly, or quarterly reports to see what was stickiest with his or her audience. It’s a fundamental principle in giving people more of what they show they want and getting better at weaving your content inside of the communities o… Read the rest

Posted in Case Studies, Facebook, Featured, Social Media, Tips | Tagged Facebook, Imagery, Images, Photography, Photos, Social Media, tumblr

Social Relationship Platforms, Forrester Wave Review

By Mike Lewis | May 15, 2013

As part of Stand Out Social Marketing, I offer marketers a window into the crowded landscape of social marketing management software. One the points I raise in the book is that the landscape is crowded, congested and confusing to buyers. Last month, Nate Elliott of Forrester Research released a comprehensive Forrester Wave report covering the Social Rela… Read the rest

Posted in Featured, Social CRM, Social Media, Social Media, Social Networks, Statistics, Tips | Tagged adobe social, altimiter group, Buddy Media, forrester, forrester wave, hearsay social, jeremiah owyang, Shoutlet, social marketing management software., social media management software, social relatinoship platform, Socialware, spredfast, sprinklr, Syncapse

When did Social Media Lose Its Way? [Infographic]

By Mike Lewis | May 9, 2013

Earlier this week, HubSpot introduced a new product called ‘Social Inbox‘, which integrates social monitoring & content publishing with a marketer’s Hubspot contact database. The concept is something that has been long desired by marketers, enabling them to replace the broader interruptive social marketing activities with… Read the rest

Posted in B2B, Facebook, Infographic, LinkedIn, Social CRM, Social Media, Social Media, Statistics, Twitter | Tagged HubSpot, infographic, social marketing, Social Media

Linkedin, Sales Navigator, Social Media, Social Selling

Linkedin Sales Navigator: A Beacon Or A Bust?

By Chris Glass | April 18, 2013

As we begin to see more and more social media sites go public, an expectation of revenue growth from investors is implied. Most outlets will use forms of advertising, product pushing, and data farming but LinkedIn has taken another approach. The Sales Navigator product has opened up lines of communication in a social product that has previously limited int… Read the rest

Posted in Featured, LinkedIn, Social CRM, Social Media, Social Media, Social Media Small Business, Social Networks | Tagged LinkedIn, Sales Navigator, Social Media, Social Selling

case study, twitter, social media, customer service,

How to use Twitter as an effective customer service platform: a Confused.com case study

By Jamie Gibbs | April 11, 2013

Is it possible to deliver great customer service in 140 characters? It has to be, since social media is fast becoming the go-to platform for disgruntled customers to vent their frustrations, so it’s important to know how to use it. The strongly worded letter of complaint has been the stereotypical cornerstone of British consumer behaviour, with the slight… Read the rest

Posted in Case Studies, Social Media, Social Media, Socialnomics, Twitter | Tagged Case Study, Social Media, Twitter

Showcase Tweets Live, Social Media, Live Tweeting, How To

How to Showcase Tweets Publicly

By SocialMediaTips.com | 100 days ago

Nowadays, most events are promoted through social media, and event organizers have discovered the power of associating a hashtag (#) with them. This allows people to comment on the event, and connect with other attendees before arrival – not to mention, it helps to promote the event online to a vast audience. A great way to continue the conversation is to sho… Read the rest

Posted in How To, Social Media, Socialnomics, Twitter | Tagged How To, Live Tweeting, Showcase Tweets Live, Social Media

Twitter, Network, Followers

7 Ways to Network On Twitter

By Mark Johnson | 105 days ago

Twitter has grown by leaps and bounds. It’s no longer just a place for teens to Tweet about their shoes, it can also be a great place to network with others. Whether you want to grow your business or connect with people to land a job, Twitter is a great social networking site that every professional should be using. However, it should never be a site t… Read the rest

Posted in Featured, How To, Social Media, Social Media, Social Media Small Business, Social Networks, Socialnomics, Tips, Twitter | Tagged Followers, network, Twitter

social media, marketing, HubSpot, Twitter, business, Pinterest, Facebook, LinkedIn

21 Social Media Updates & Advancements to Inspire Your 2013 Strategy

By Ari Sumon | 139 days ago

2012 was a year of change in social media. Although Twitter and LinkedIn ended their relationship, they both worked to make segmentation easier. Meanwhile, Facebook bought Instagram and took strides towards making global marketing easier.Now it’s time to integrate these updates swiftly into your marketing strategy.We’re already int… Read the rest

Posted in Facebook, LinkedIn, Social Media, Social Media, Social Networks, Twitter | Tagged Facebook, LinkedIn, social marketing, Social Media, social media marketing, Social Media ROI, social media statistics, Twitter