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Social Media Propels Egypt Uprising

By Erik Qualman | February 2, 2011

The outrage, animosity and antagonism against the current regime of Hosni Mubarak is best followed real-time at #Cairo and #Egypt on Twitter. The influence of mass effervescence, the conviction that the protestors display and its myriad manifestations is translating into whats being seen and reported on the streets of Egypt. This is possibly not a revol… Read the rest

Posted in Uncategorized | 7 Responses

Social Media on The Rise for B2B Marketing

By Erik Qualman | January 27, 2011

Source: Mashable.com / The infographic was created for Mashable by Lisa Waananen and researched by Alexander Hotz Written by Cidney Carver Cidney is a contributing columnist to Socialnomics helping to give a Generation Y and Z perspective on digital trends. Read the rest

Posted in Graphics, Uncategorized | 4 Responses

Not Everyone Can be Social

By Erik Qualman | January 18, 2011

Over 25.3% of the worlds population who accesses the internet is affected by online censorship. In a recent 2010 study by OpenNet Initiative and Reporters with out borders discovered that there are 12 countries in particular whose governments have established some type of online censorship. Source of infographic: Internet Censorship Report Written by… Read the rest

Posted in Graphics, Uncategorized | 2 Responses

Building Online Consumer Engagement

By Erik Qualman | January 17, 2011

With social media marketing becoming ever more established, there are now countless brands battling for online consumer engagement. Whether it is fans on Facebook or followers on Twitter, most major brands are looking to build consistent and useful social media fan bases. However, although a loyal following is a good start, how this following interacts… Read the rest

Posted in Uncategorized | 4 Responses

Spotify Still Not in U.S. – Why Not?

By Erik Qualman | January 11, 2011

An interesting article by Spacelab’s Corey Tate points out the reasons why Spotify has not delivered on their promise of a U.S. Launch: Licensing is holding up the Swedish based music service Spotify is based on freemium model Spotify offers both paid and unpaid services 10% sign-up for paid; 90% use free services U.S. Labels want guaranteed money Di… Read the rest

Posted in Uncategorized | Tagged Pandora vs. Grooveshark, Spotify U.S., Spotify vs. Grooveshark, Spotify vs. Pandora | 10 Responses

Chartiy Uses QR Codes to Increase Donations

By Erik Qualman | January 3, 2011

Since it’s the season of giving, we thought it appropriate to highlight a great organization that is using technology to further its cause. Specifically, with demand for emergency food at record high levels, City Harvest is reaching donors with an innovative advertising campaign that uses technology commonly used by for-profit marketers but new… Read the rest

Posted in Case Studies, Non-Profit, Social Media, Uncategorized | Tagged QR Codes by non-profits, QR Codes in Advertising, Social Media Charity, Social Media Non-Profit | 5 Responses

Daylight Savings 2010

By Erik Qualman | November 7, 2010

TODAY: A friendly reminder to roll back your clocks in the U.S. one hour at 2 a.m. on Sunday, November 7th. What are you going to do with that extra hour, send out a few more tweets or Facebook that boy you have a crush on..? We decided to use the extra hour to launch the paperback version of the International #1 Best Seller Socialnomics with 2 New Chapters and a for… Read the rest

Posted in Uncategorized | Tagged 2010 Daylight Savings, Daylight Savings 2010, Daylight Savings Time | 8 Responses