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By Mike Lewis | 294 days ago
Social marketing, at its best, leverages data driven by dialog to achieve business objectives…
Posted in Social Media | Tagged #awarenessinc, @bostonmike, ROI, social marketing, Social Scoring, Social Scoring Webinar
By Mike Lewis | August 23, 2012
In our newest infographic, we define Social Marketing Automation and provide various use case…
Posted in Socialnomics | Tagged #awarenesstips, @bostonmike, brand ambassadors, influencers, infographic, Marketing Strategy, Mike Lewis, social marketing automation, social prospecting
Social CRM,Customer Relationship Management,Paul Gillin,Magnitude Media, Raidious,Taulbee Jackson,Social Media Today,Brent Leary,Leslie Poston,Customer Service,eMarketer,Super Bowl Command Center,Awareness Inc,bostonmike,Mike Lewis
By Mike Lewis | July 31, 2012
We live in a business world that is increasingly focused on improving customer experiences, bu…
Posted in Featured, Socialnomics | Tagged @bostonmike, Awareness Inc., Brent Leary, Customer Relationship Management, customer service, eMarketer, Leslie Poston, Magnitude Media, Mike Lewis, Paul Gillin, Raidious, Social CRM, Social Media Today, Super Bowl Command Center, Taulbee Jackson
Pinterest,LinkedIn,social reach,social influencers,PinReach,PinPuff,Pinstamatic,Snapito,Pinerly,Chobani,Juniper Networks,Awareness Networks,Mike Lewis, @bostonmike
By Mike Lewis | June 25, 2012
Wondering if LinkedIn or Pinterest are right for your brand? You are not alone – marketers have…
Posted in Featured, Socialnomics | Tagged @bostonmike, Awareness Networks, Chobani, Juniper Networks, LinkedIn, Mike Lewis, Pinerly, PinPuff, PinReach, Pinstamatic, pinterest, Snapito, social influencers, social reach
Enterprise 2.0, Nathan Bricklin,Wells Fargo,social collaboration,The Brainyard,David Carr,Mike Wu,Lithium Technologies, six core element of influence,Social Network Analysis,Gamification,Mobile,Bryan Barringer,Enterprise Collaboration Implementation,Phillip Easter,American Airlines,Marketo,RPM,Revenue Performance Management,Phil Fernadez,Samer Patel,@BostonMike,Mike Lewis, #AwarenessTips
By Mike Lewis | June 20, 2012
Brought to you by @@ScratchMM, the conference correspondent for Awareness, Inc..
It is great t…
Posted in Socialnomics | Tagged #awarenesstips, @bostonmike, American Airlines, Bryan Barringer, David Carr, Enterprise 2.0, Enterprise Collaboration Implementation, Gamification, Lithium Technologies, Marketo, Mike Lewis, Mike Wu, mobile, Nathan Bricklin, Phil Fernadez, Phillip Easter, Revenue Performance Management, RPM, Samer Patel, six core element of influence, social collaboration, Social Network Analysis, The Brainyard, Wells Fargo
By Mike Lewis | June 12, 2012
Doing research for our recent white paper on social media influence,
one of the leading tools fo…
Posted in Digital Leadership, Featured | Tagged #awarenesstips, 3 keys to influence, @bostonmike, influencer engagement, Mike Lewis, Pierre- Loïc Assayag, Traacker, word of mouth marketing
Leslie Poston, Social Media Metrics for Dummies, Social Media, Metrics, #measure, Best Practices, @BostonMike, Mike Lewis, Awareness Inc., #awarenesstips, @awarenessinc
By Mike Lewis | May 21, 2012
I have to tell you that one of my best of parts of my job as head of marketing and sales for Awareness…
Posted in Social Media | Tagged #awarenessinc, #awarenesstips, #measure, @bostonmike, Awareness Inc., Best Practices, Leslie Poston, metrics, Mike Lewis, Social Media, Social Media Metrics for Dummies
By Mike Lewis | May 15, 2012
Dave Balter is a man who needs no introduction. As CEO of BzzAgent, a company that connects brand…
Posted in Social Media, Social Media, Socialnomics | Tagged @bostonmike, Awareness Inc., Best Practices, BzzAgent, Dave Balter, influence, Social Media, Strategy
By Mike Lewis | May 8, 2012
As part of our interview series on effective use of social media marketing, I recently caught up…
Posted in Featured, Socialnomics | Tagged "Awareness, @bostonmike, Awareness Inc., Best Practices, engagement, Sitewire, Social Media, Travis Unwin
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