Social CRM

Social ROI Framework, marketing ROI,social marketing metrics,social ROMI, social ROMO,Social CRM,Awareness Inc,infographic,Mike Lewis

A New Social ROI Framework (Infographic)

By Mike Lewis | 246 days ago

Marketers across the globe are trying to answer the most important question about what they do –…

Posted in Featured, Social Media | Tagged Awareness Inc., infographic, marketing ROI, Mike Lewis, Social CRM, social marketing metrics, Social ROI Framework, social ROMI, social ROMO

Social CRM,Customer Relationship Management,Paul Gillin,Magnitude Media, Raidious,Taulbee Jackson,Social Media Today,Brent Leary,Leslie Poston,Customer Service,eMarketer,Super Bowl Command Center,Awareness Inc,bostonmike,Mike Lewis

Customer Relationship Management (and CRM) is Going Social

By Mike Lewis | 297 days ago

We live in a business world that is increasingly focused on improving customer experiences, bu…

Posted in Featured, Socialnomics | Tagged @bostonmike, Awareness Inc., Brent Leary, Customer Relationship Management, customer service, eMarketer, Leslie Poston, Magnitude Media, Mike Lewis, Paul Gillin, Raidious, Social CRM, Social Media Today, Super Bowl Command Center, Taulbee Jackson

Paul Greenberg, ZDNet, Social CRM, CRM, SCRM, Social Customer, Social Engagement, Social Media, Customer Service, Strategy, Era of Customer Engagement, Mike Lewis, Awareness Inc., @awarenessinc, @bostonmike, @pgreenbe, CRM at the Speed of Light

Moving Beyond the Social Customer into the Era of Customer Engagement

By Mike Lewis | March 29, 2012

We recently connected with Paul Greenberg, one of the most respected minds in marketing, techn…

Posted in Social CRM | Tagged #awarenessinc, @bostonmike, @pgreenbe, Awareness Inc., CRM, CRM at the Speed of Light, customer service, Era of Customer Engagement, Mike Lewis, Paul Greenberg, SCRM, Social CRM, Social Customer, Social Engagement, Social Media, Strategy, ZDNet